GovCon 101: Creating a Capabilities Statement

Description

The Federal Government buys over $600 billion per year on goods and services, 5% of that spend is allocated for Small Business. This is a huge opportunity for firms, who qualify, to grow their business and become part of the challenging world of Government Contracting through set-aside opportunities. In order to get noticed by small business offices, you must first create a winning capability statement. This is the most importing marketing piece you will create for your business. A properly formatted capability statement will help you get noticed and differentiate you from your competition. Key Takeaways: Proper formatting of the statement Information to include and not include Differentiators, Core competencies and past performance content You will be provided an editable template to use for your own capability statement How to use the statement